ZKD Rice sources rice from established growing regions in Pakistan, including areas of the Punjab known for favourable soil and climate conditions. These regions have a long association with rice cultivation, where traditional farming practices are combined with modern agricultural care. Such conditions support the development of long-grain rice varieties with recognised cooking performance, aroma, and texture characteristics.
After harvesting, the rice undergoes a carefully managed handling process designed to preserve its core qualities. Each grain of ZKD Rice passes through a structured, multi-stage refinement process focused on grain purity, uniform size, and consistent characteristics. The process includes advanced sorting and cleaning to remove irregular grains and impurities, followed by controlled processing and packaging steps that help maintain the natural properties of the rice.